Cash flow planning and financial leadership for growth-focused companies and select investors.

Understand your numbers. Accomplish your goals. Fulfill your dreams.

Interpreting financial information to uncover insights that drive strategic decisions

When the story behind the numbers is not clear, opportunities are missed.

Don’t have a grip on cash flow? Not sure if you can pay yourself or invest to grow? Not using
the numbers to spot opportunities? Decisions being made on gut feeling? You were not meant
to do this alone. Focus on what you do best and grow your business and investments. You
don’t have to be a finance or accounting expert.

Ongoing bookkeeping oversight keeping financial records accurate and tax compliant

What You Get Working With Us

Accurate, up-to-date financial books managed for compliance and growth

Clean, Tax-Ready Books (All Year):

We manage and oversee your bookkeeper/accountant so your books stay clean, reviewed monthly, and tax-ready all year long.

Cash flow visibility and management for confident business decision-making

Cash-Flow Clarity:

Take control of your cash. See where it comes from and where it is going. Be proactive and confident about where your business is headed.

Dedicated financial partner providing strategic guidance and accountability for growth

A True Financial Partner (Who answers the phone):

We strategize for growth and hold you accountable to the business and financial goals you set.

Clarity • Accountability • Growth • Clarity • Accountability • Growth • Clarity • Accountability • Growth • Clarity • Accountability • Growth • Clarity • Accountability • Growth • Clarity • Accountability • Growth • Clarity • Accountability • Growth • Clarity • Accountability • Growth •

I’m Alex Araujo, CPA. I help business owners and investors take control of their finances and confidently plan and execute on their goals.

I operate by a few simple beliefs: treat people by the Golden Rule, build around great talent, align incentives, and let the numbers tell the truth. I track what matters, focus resources where impact is highest, and partner with clients to make clear, confident decisions.

The numbers always tell the truth. We use them to drive outcomes that align with your goals.

Alex Araujo, CPA, helping business owners and investors manage finances and achieve goals
Cie C.
Cie C.Director, Financial Services.
“Alex consistently delivered results. His strength in handling constant change and proactively offering solutions made him a valuable contributor."
Zen H.
Zen H.Entrepreneur ( Real Estate & Private Equity)
"Alex has been a supportive resource and a leader. He has a strong owner mentality I rarely see in others."
Brian W.
Brian W.COO, Property Management Company.
“Alex’s commitment, work ethic, and attention to detail are only surpassed by his ability to work independently while contributing in a team atmosphere... professional, rational, calm... identifies solutions to complex tasks”.

What our customers have to say...

Client feedback highlighting Alex Araujo’s dedication, analytical skills, and team collaboration

Simple 3-Step Process

Client feedback highlighting Alex Araujo’s dedication, analytical skills, and team collaboration

1. Book a Call

We will discuss your needs and confirm fit. If we are not the right solution, we will help you find it.

Client feedback highlighting Alex Araujo’s dedication, analytical skills, and team collaboration

2. Onboarding

We will get to know your business, your team, and your goals. We will get your accounting right, review past performance and set expectations.

Client feedback highlighting Alex Araujo’s dedication, analytical skills, and team collaboration

3. Execute

We will create projections and deliver executive-level support built around your goals. We will meet regularly, review progress, and define clear actions to increase profitability, reduce debt, prepare for future transitions or other goals.

Client feedback highlighting Alex Araujo’s dedication, analytical skills, and team collaboration
Cash flow challenges and financial decision-making support for growing businesses and investors
Schedule a consultation call to discuss financial needs and fit with AB Growth
Schedule a consultation call to discuss financial needs and fit with AB Growth
Onboarding process to understand business, goals, and accounting setup with AB Growth

Outcomes

Forecasting you can use

Clear cash flow, reserves, taxes, and runway: You will understand what is safe to spend, invest, and what needs to be set aside.

Strategy + accountability

More than reports: We will meet regularly to ensure progress toward your goals.

A vested partner

Aligned to your outcomes: We will become part of your team. We only have a handful of long-term, high-fit clients, by design.

You deserve to be confident and feel in control of your business finances.

FAQ

How do I get started?

Getting started is simple. We will kick off with a quick conversation to learn about your business and goals. From there, we tailor a plan that fits your needs. We get the accounting right, then move on to the high-value strategic advice. There is minimal paperwork, and we can start delivering value right away.

No long-term contracts. Our services are month-to-month, so you can cancel or adjust anytime. We believe in earning your business through results, not binding you with a lengthy agreement. We are so confident that you will retain us that if you are not totally satisfied in a certain month, we give your money back. No questions asked.

Yes! We focus on delivering value from day one, targeting quick wins to improve visibility and impact your bottom line. Most clients feel our services pay for themselves in a short time. Our goal is to make you wonder how you ever managed without us.

That is okay. In our initial discussion, we will help figure out what level of support makes sense for you. We will assess your situation and recommend whether you need CFO-level guidance, controller support, or something else. And remember, you can always adjust as your needs evolve.

Our current clients are private equity funds and operating companies in the Professional Services and Real Estate industries.

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